You are the most important source of information to create an effective marketing campaign that will help get home buyers excited about buying your home.
Between 87% and 94% of home buyers start their home search on the internet and proceed to view the homes that meet their needs and capture their interest.
You want buyers to pick your home above all others so your visual tour should include photos of your home and yard as well as the neighborhood and community in which it is located. The perfect time to start writing notes is while you are preparing your home for sale.
Print this page and use it as an outline for your notes but don’t limit yourself to these questions and topics.
Why did you decide to buy this home yourself?
(Schools? Location? Views? Privacy?)
What would you tell a buyer to make them want your home more than any other?
What features of your home might a buyer overlook (or not appreciate) if they viewed them quickly?
(Custom French doors? 3/4 inch hardwood floors? A hidden storage alcove?)
What things about the neighborhood and community have you enjoyed the most?
(Parks and recreation? Neighborhood off-leash dog park? Location to shopping and restaurants? Access to public transportation?)
What upgrades and improvements have you completed since you purchased the home? Are they under warranty?
(New roof? New heat or air-conditioning?)
Smart Selling is a series of articles to help you get educated and prepared to sell your home fast for the highest possible price. Other topics include:
Understanding Fair Market Value and List Price
Should You Update Your Home to Sell?
Wendy Cutrufelli
Broker Associate
925.917.1135
The positions on this site are my own and don't necessarily represent Alain Pinel Realtors' positions, strategies or opinions.
Click or Scan: 
Contra Costa Open Houses
Seller Resources
